Category Archives: Horn Sales

Coaching, Not Clerking

Have you ever been to a craft show and admired the ceramic wares displayed by a pottery artist? I bet that would be fun to make, you think. But then you consider that to get that beautiful bowl or vase, there is working the clay, getting the air bubbles out, putting it on the wheel and turning the piece, then adding decorative touches before it goes in the kiln. Whew!
It is kind of like putting your skills on display. You want to share your expertise with paying clients, but you really don’t want to spend time, energy and money building and maintaining the display case.  Read the rest

You Think Facebook is Free? Think Again….

The one question we here at The Horn get from people all the time is: Why should I pay for The Horn when Facebook and most other social networks are free?

Here’s the answer to that question: They aren’t free – you’re already paying.

You pay for the “privilege” of using Facebook and its ilk by giving them all that information about you. And bear in mind, you don’t need any sophisticated “data-harvester” to clandestinely grab any that data: most of it is OUT IN THE OPEN!  Read the rest